Simple way to show off multiple SKUs of your products

The video context:

This is a video from Tonester Paints, a very popular TikToker, showing off his different colors of paint.

Why I love this so much:

Just sharing pictures without the context of multiple products is boring. But if you show us your most popular colors or even “colors that evoke that warm, nostalgic feeling of summer,” or whatever you can think of, it’ll give more life and purpose to your products and where they can fit in your customers' lives.

My Biggest Takeaway:

Create a consistent shooting style for your SKUs to mix and match for future video content.

How you can incorporate this into your content:

Start with a simple premise or series idea for your product collection. Make sure the series idea fits with your brand and customer desires or a feeling you want to evoke. Start gathering B-roll in a consistent manner!

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