Basically a perfect product ad: Your “bundle” videos should be fun!

The video context:

Holy smokes I’ve been seeing HiSmile’s video everywhere. HiSmile is a toothpaste company and they’ve been crushin it with their ads.

Why I love this so much:

Too much stuff I love: I love the hook, the offer, how the guy pops out of the box. The cuts, the shot variety, the UGC…this might be the perfect product ad. lol

My Biggest Takeaway:

Sometimes telling your audience what “not” to do is actually the right way to start your video.

How you can incorporate this into your content:

When you have an offer coming up, tell your audience to “not buy” from you in one particular way then point them to the direction of your offer. Also, have fun with your videos.