Creatives, give the big brands a clever redesign.

The video context:

This is a really fun video from Matt Rosenman of Cheat Day Designs. He redesigns and rebrands a Snickers label to give a different feel and show how design influences purchase decisions. 

Why I love this so much:

This is a simple project piece that every creative can make content out of — even if you don’t have any clients. Plus, It’s fun to see what the designs will look like.

My Biggest Takeaway:

When creating content surrounding a particular project, think of telling a story surrounding your offer’s value. Matt is pointing out the value of a label design in a fun and entertaining way. 

How you can incorporate this into your content:

Creatives, think of a company that you can “rebrand” — this isn’t limited to graphic design either. Think photoshoots and commercials!