Coaches/Experts: Awesome way to get hot leads into your email list.

The video context:

James cooper is financial expert on TikTok. This is part of his Budget breakdown series on Tiktok. People submit their budgets and he breaks them down!

Why I love this so much:

Love the use of the Broll clip at the beginning with a title. That way he can reuse it for later videos. I also love how in depth he gets and the green screen effect he uses is really nice. He utilizes the same budget template that he offers at the end too! Super smart.

My Biggest Takeaway:

If you have a lead magnet, create a video series that surround it!

How you can incorporate this into your content:

Think about a freebie that you have or even a webinar and turn that into a series of videos. In this series you could offer to help folks in a 1-on-1 sense. In those videos you give a little teaser as to how the freebie or webinar works. This would also work awesome if you want to use a paid workshop instead! Series of videos like this also works great for hypothetical scenarios too!