The *perfect* information style video.
The video context:
This video goes into “How to create a vocal gym” this video has so many things going for it.
Why I love this so much:
This video is so good for so many reasons…
The opening visual with the motif of a vocal gym. It’s adds so much curiosity and intrigue that you just want to see more. Gym association with health and growth, and it brings that littler bit of relatability. Clever!
Notice how she uses the captions (probably made them using Capcut) and the use of other auditory cues like flies for the buzzing sounds.
Love the call to action at the end very clever use of a wipe transition
Overall so many little details went into the production of this video, all on the phone!
My Biggest Takeaway:
Incorporating visuals cues, and camera movement can bring a ton of life into your content! Be sure to outline clever visual cues before you shoot your next video.
How you can incorporate this into your content:
What is a motif akin to a “visual gym” that helps describe your offer? Really lean into that!