Introduce your brand, unique product, and show us how it works.

Objective: Sell your product with a short video on how the product works.

Script:

Hi I’m (your name) founder of (Your brand). On top of making the most (point out a benefit driven elevator pitch) I wanted to make (desire) simple.

“Hi, I'm Derek, founder of Haven Tents. On top of making the most comfortable sleep system in the world, I wanted to make a system that was quick and easy to set up.”

As you can see…(go into the product demonstration or setup in a couple of sentences. The visual could be speed up in the edit.)

“As you can see, it only takes a few seconds to set up the tent, but then we get to the air mattress.”

Now in the past (doing the alternative) would make me (list ailments) so I made the (product that way it wouldn’t have the listed ailments). (Now, dive into the benefits and how it works. Use b-roll with this one!)

“Now in the past, I hated blowing up air mattresses, getting lightheaded, losing brain cells, so I made the stuff sack for our insulated air mattress double line.

It acts as a pump bed. Check it out. Now you can do this in the tent, but I'm going to do it here on the ground. So you can see it a little bit better. We sell a power pump. It's a small electric pump that blows up the mattress in about 35 seconds with enough juice left over to charge your phone. It's a great accessory and it makes setting up this Haven tent even easier.”

Deliver the offer or end with your call to action.