Creative Ways to Demonstrate Expertise.

Objective: Develop trust through expertise.

The provided video prompts are designed to help you expand your expertise in the subject matter. By using these prompts, not only will you kickstart intrigue in potential clients and customers, but you'll also be able to identify exactly who you want to work with.

Monday: (A take on the testimonial) “There’s no way I could ever achieve (Big Change) without (common pain point) (Client) Told themselves.”

  1. "I used to think there was no way I could ever lose weight without feeling deprived. But now that I've started eating healthier, I feel better than ever before!

  2. "I used to think there was no way I could ever start my own business without feeling scared. But now that I've taken the leap, I'm so glad I did! "I used to think there was no way I could ever overcome my anxiety without feeling alone. But now that I've started therapy, I feel more supported than ever before!

Tuesday: Do you [achieve goal] without (pain point) faster by doing [X] or [Y]?

  1. "Do you want to achieve your dream body without the hassle of meal prep and planning?… Let us do the work for you with our meal delivery service!

  2. “Without any experience, do you get high-converting blog content with AI? Or, by hiring a pro?” Let’s dive in."

Wednesday: After being in the (niche of business) for (x years) it blows my mind that people think they need to deal with (common pain point). That’s just not true.

  1. "After being in the culinary industry for 15 years, it blows my mind that people think they need to eat boring food to be healthy. That's just not true!

  2. "After being in the interior design industry for 12 years, it blows my mind that people think they need to sacrifice comfort for style. That's just not true!

  3. "After being in the business consulting industry for 20 years, it blows my mind that people think they need to work tirelessly to be successful. That's just not true!

Thursday: How much would your life change if you actually kicked (common pain point) to the curb?

  1. "Fed up with water overflow from your gutters? Imagine how much easier life would be if you kicked your old gutters to the curb!

Friday: Here's a fresh approach to achieving your [desired outcome].

  1. Here’s a fresh approach to help you improve your conversions with your website.

  2. Here’s a fresh approach to help you get beach body ready for the summer.

Saturday: Do these X things and you'll crush your (big goal) in just 90 days. It's that simple. No excuses, just results. Here’s how:

Note: This is great to show a before and after or to tease a product or service.

  1. . "How we transformed this house from chaotic to serenity. Tired of a messy and cluttered outdoor space? See how we took control of this old home and created a harmonious garden paradise. Follow these steps for you to do the same.

  2. "Achieve Irresistible Pastries in Just 90 Days." Indulge your passion for baking and create mouthwatering pastries that will leave everyone craving for more. Follow these X steps to become a baking pro and achieve delicious seamless pasties.

Sunday: (Start with an outrageous but popular niche myth.) That’s at least what the Gurus will tell you. Here’s the truth:

  1. To build a brand all you need to do is whip up a website in a couple of hours, and have AI make you a logo. That’s at least what many of the gurus will tell you…Let’s talk facts for a minute.

  2. Here are some exercises that targets belly fat... That’s at least what the fitness industry will try to sell you on. Here’s the truth about losing belly fat.

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Value Bombs

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Creative Awareness Variety Pack I