Be specific about the result of your products/ Talking head done right

The video context:

This is a product ad for Seed Supplements. Most user generated style ads are not that great but this ad is fantastic and we can learn from this one. And this one speak to EXACTLY the problem it solves.

Why I love this so much:

The hook is great, I love the variety of shots she uses. And the way the benefits as listed “pop” up on screen.

My Biggest Takeaway:

When doing a talking head video, it’s important to change up the variety and change up the shots in your video to make the pacing and the video feel more engaging.

How you can incorporate this into your content:

When making a talking head video, think about the variety of cuts when you are scripting or outlining your video.